Mercedes-Benz Classics Shine At The 2023 St. Moritz Automobile Week

Giancarlo Perlas September 8, 2023

The International St. Moritz Automobile Week, set to run from September 8 to 17, 2023, promises to be an automotive spectacle like no other. Mercedes-Benz Classic is all set to dazzle car enthusiasts with a stunning showcase of exceptional classics amidst the breathtaking backdrop of St. Moritz.

Let’s dive into this automotive extravaganza that celebrates the rich heritage of Mercedes-Benz.

Racing Royalty Takes the Stage

Mercedes-Benz 540K Streamliner
Mercedes-Benz 540K Streamliner (Image Source: Mercedes-Benz Media)

One of the standout attractions of this event is the Mercedes-Benz Classic lineup. At the Kilomètre Lancé, a high-speed occasion taking place from September 8 to 10 at Engadin Airport, the iconic 540 K Streamliner from 1938 is gearing up to steal the show. According to the press release of the German luxury vehicle maker, this unique vehicle was meticulously restored by Mercedes-Benz Classic and boasts a drag coefficient of just 0.36. With a powerful supercharged engine maxing out at 180 hp, there’s no question this classic was built for speed.

Mercedes-Benz 300 SL
1952 Mercedes-Benz 300 SL racing sports car (Image Source: Mercedes-Benz Media)

Another racing legend on display is the Mercedes-Benz 300 SL racing sports car from 1952. This car marked Mercedes-Benz’s return to motorsport and achieved incredible victories, including the one-two-three finish at the Grand Prix of Bern. The Le Mans-winning 300 SL is a testament to the brand’s racing prowess.

Timeless Elegance on Display

Mercedes-Benz 280 SL “Pagoda”
Mercedes-Benz 280 SL “Pagoda” (Image Source: Mercedes-Benz Media)

The St. Moritz event wouldn’t be complete without a touch of elegance. Enter the Mercedes-Benz 280 SL “Pagoda” from 1968. This beauty was designed as a comfortable, high-performance two-seater touring car. With clean lines and a distinctive roof reminiscent of a pagoda, this classic is a true work of art. It was the last version of the SL series and remains a symbol of timeless style.

Sauber-Mercedes C 9
Sauber-Mercedes C 9 (Image Source: Mercedes-Benz Media)

The Sauber-Mercedes C9 Group C racing sports car from 1989 adds a modern touch to the lineup. These racing machines, painted in the iconic silver color, secured victory in eight out of nine races in 1989. Notably, they clinched a one-two finish at the legendary Le Mans 24-hour race, echoing the success of the first post-war Silver Arrows, the Mercedes-Benz 300 SL racing car.

Mercedes-Benz’s Storied Racing Legacy

Mercedes-Benz Nürburg 460
Mercedes-Benz Nürburg 460 (Image Source: Mercedes-Benz Media)

Mercedes-Benz’s involvement in the St. Moritz Automobile Week dates back to 1929 when they wowed the crowd with the Nürburg 460 “St. Moritz.” This vehicle was a masterpiece, known for its artistic design and eight-cylinder engine.

As we fast forward to 2023, Mercedes-Benz Classic continues to write its own legacy. Bernd Mayländer, the Formula One Safety Car driver, takes the wheel of the Sauber-Mercedes C9, showcasing the brand’s enduring commitment to motorsport.

Final Thoughts

The 2023 International St. Moritz Automobile Week promises to be a spectacular celebration of automotive history, and Mercedes-Benz Classic is at the forefront, reminding us of their rich heritage and their never-ending pursuit of excellence on and off the racetrack.

About Author

Giancarlo Perlas

Giancarlo Perlas is an economist by profession with a career spanning nearly two decades. His professional journey has seen him assume vital roles in various government and private organizations, particularly in the blockchain and cryptocurrency sectors. Alongside his civic and corporate pursuits is his love for cars, particularly those made by Mercedes-Benz. In 2012, he found himself with like-minded individuals within BenzInsider. From then on, he used the platform as a way to share his passion with the automotive community. Follow his Facebook page at, X (formerly Twitter) @giancarloperlas, and IG @benzinsider. View all posts by Giancarlo Perlas →

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