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Latest Mercedes-Benz News

Mercedes-Benz Dials Back To ICE Cars After EVs Fail To Boost Profit

Giancarlo Perlas May 9, 2024
Mercedes-Benz C-Class

Going Back to the Basics Mercedes-Benz CEO Ola Källenius revealed during the company’s annual shareholders’ meeting that they are getting their sights back on internal combustion engine (ICE) cars instead of going all-in on electric vehicles (EV). This somehow supports the earlier statements of US dealership owners and insiders that the dwindling EV sales have forced the German automaker to change its stance on its electrification target. “They’re not going to force [EVs] on the market,” an unnamed Mercedes retailer said in an interview with Automotive News. “They are going to allow the market to dictate.” The move is in line with the brand’s “Economics of Desire” business slogan wherein… Continue Reading »

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Mercedes-Benz Downshifts To ICEs Amid Stagnating Demand For EVs

Giancarlo Perlas April 25, 2024
mercedes-benz c-class

Previously, insiders within Mercedes-Benz revealed the brand’s prioritization of its ICE and hybrid models. The decision apparently came due to the dwindling interest of buyers in EVs, the shortage in semiconductor components, and the higher profit margins offered by its gasoline-fed units. Recently, this move was confirmed by several sources. The brand’s strategy goes in line with its “Economics of Desire” business strategy wherein it does not shove down products in consumers’ throats. Instead, it adjusts to what market trends dictate. In this case, it had something to do with the buyers’ rekindled preference toward ICE vehicles. “They’re not going to force [EVs] on the market,” a Mercedes retailer said… Continue Reading »

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Mercedes-Benz Addresses Claims That It’s Prioritizing Cheaper Cars To Increase Sales

Giancarlo Perlas February 18, 2024
Mercedes-Benz C-Class

Mercedes-Benz just responded to reports suggesting its shift toward more affordable gasoline cars just to drive more sales. The luxury automaker stated that its long-term vision involves a transition to electric vehicles (EVs), dependent on market conditions. However, it also plans to balance this strategy by leveraging its high-end vehicle portfolio while introducing new products, including electric and hybrid models, to cater to both short-term growth opportunities and local market demands. Official Response “Our long-term strategy is to go all electric in the future where market conditions allow,” a Mercedes-Benz spokesperson told Motor1. “In the short/near term, we will leverage the strength of our top-end vehicle portfolio (TEV); and balance… Continue Reading »

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Mercedes F1 Aims For Net Zero Carbon Emissions By 2040

Giancarlo Perlas February 8, 2024
Mercedes F1

Mercedes-AMG Petronas F1 Team just expressed its support to help build a more sustainable future by signing The Climate Pledge. This makes it the first motorsport team to join prestigious companies that have vowed to reach Net Zero carbon emissions on the way to 2040. What is The Climate Pledge? The Climate Pledge was co-founded by Global Optimism and Amazon in 2019. It now has 465 companies from 41 countries among its signatories. The pledge aligns with the goals agreed upon in the Paris Agreement. However, instead of the deadline set by the cooperation in 2050, it advances it by a decade to 2040. Signing the agreement reflects the three-pointer… Continue Reading »

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Mercedes-Benz Accelerates With Strong Cash Flow

Giancarlo Perlas February 4, 2024
Mercedes-Benz Australia

Mercedes-Benz Group AG is revving up its finances as it just disclosed an industrial cash flow of €11.3 billion ($12.3 billion), outperforming market expectations. The company’s strategic focus on its most lucrative models has propelled its cash flow well beyond last year’s figures, marking a significant achievement in the competitive automotive landscape. Pivot to Profitability The focus of Mercedes-Benz on high-margin models has proven to be a lucrative strategy, resulting in an industrial cash flow exceeding the €9.54 billion average estimated by analysts. This comes as a testament to the company’s unmatched experience in navigating through global economic challenges amid the impact of rising interest rates. Investors welcomed the positive… Continue Reading »

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Mercedes-Benz Sold Nearly 2.5 Million Cars And Vans In 2023

Giancarlo Perlas January 13, 2024
Mercedes-Benz Cars Sales

Mercedes-Benz Group just unveiled its sales figures over 2023, showing nearly 2.5 million vehicles sold. Among them were around 2 million coming from its luxury lineup. Crunching Down the Mercedes-Benz Sales Figures According to the three-pointed star marque’s 2023 Q4 report, it delivered a total of 2,491,600 cars and vans within that period, which displayed a 1.5% increase compared to the previous year. However, the Mercedes-Benz Cars division was only able to sell 2,043,800 units. A significant increase in demand was witnessed in the Maybach branding of the company, signifying a 19% increase in sales. This was followed by the G-Class range at 11% and Mercedes-AMG high-performance variants at 4%…. Continue Reading »

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Mercedes-Benz To Launch Its Skyscraper In Dubai

Giancarlo Perlas January 6, 2024
Mercedes-Benz Dubai

Mercedes-Benz and Binghatti just unveiled their plan to construct a skyscraper in Dubai, UAE, that will be adorned with the signature three-pointed star branding of the iconic German automaker. The Design So Far According to the plan, the joint project of the luxury vehicle manufacturer and Dubai developer will be 341 meters tall with 65 storeys. The building will feature a curved peak reminiscent of the smooth-flowing corners of Mercedes-Benz vehicles. It will also be illuminated by the signature three-pointed star logos found on the faux front grille of the car brand’s EQ vehicles. The skyscraper will be situated near the Burj Khalifa in the downtown district. This will mark… Continue Reading »

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