Daimler trucks

Latest Mercedes-Benz News

Daimler Trucks Set To Increase Presence In Emerging Markets

A part of the “Daimler Trucks Number One” Global Excellence Initiative, Mitsubishi Fuso Truck and Bus Corporation or the MFTBC and the Daimler India Commercial vehicles Pvt. Ltd. or the DICV were integrated under Daimler Trucks Asia. This integration will facilitate growth of the commercial vehicle division of Daimler AG in emerging markets located in Asia and Africa. The combination will allow the company to offer the appropriate products to its clients as well as offer suitable services and lower the cost of owning commercial vehicles. The company also revealed during the launch of new FUSO products that it was able to successfully penetrate a number of markets in Asia… Continue Reading »


Sven Ennerst Appointed As Chief Developer For Daimler Trucks

Starting August 1 this year, Sven Ennerst will take charge of the global development activities of Daimler Trucks. He will replace Georg Weiberg, who is retiring after over four decades in the company. Weiberg integrated the development department of Trucks Asia, Trucks Europe and Trucks NAFTA. He was also responsible for rekindling the model portfolio of Daimler Trucks in these areas, as well as the integration of new engines into Daimler Trucks. He also facilitated the inauguration of the latest brand of Daimler Trucks, BharatBenz. Dr. Wolfgang Bernhard, a member of the Board of Management of Daimler trucks, expressed the gratitude of the company to Georg Weiberg for everything he… Continue Reading »


Daimler Trucks Growing its Business in Asia and Africa Through MFTBC and DICV

In order to get stronger results from its commercial vehicles division, Daimler has been working hard to establish itself in new growth markets, particularly in Asia and Africa. Key here is Daimler Trucks’ “Asia Business Model” that allows it to gain traction through ‘stronger bundling and optimization’ of operations within the region. Important facilities within the region are major contributors to the division’s growth. Among these facilities are the Kawasaki, Japan-based Mitsubishi Fuso Truck and Bus Corporation (MFTBC), as well as the Daimler India Commercial Vehicles (DICV) facility in Chennai, India. Daimler Trucks has a 2015 target of 500,000 units sold for that year, and a loftier 2020 target of… Continue Reading »


Daimler Trucks and Buses China Ltd. (DTBC) Established

To further enhance its commercial vehicle operations in China, Daimler AG has established Daimler Trucks and Buses China Ltd. (DTBC), a new legally independent entity that will be responsible for ensuring that Daimler can supply specific customer needs as far as commercial vehicles are concerned. Hubertus Troska, the Daimler Board of Management member responsible for China, says that this is part of the continuing realignment of Daimler’s business in China. “The new commercial vehicle entity is another milestone for Daimler in China and highlights our long-term commitment to the world’s largest vehicle market, which promises to offer enormous potential in the future as well.” According to Robert Veit, DTBC President… Continue Reading »


Daimler Trucks Targeting Number 1 Spot

According to new Daimler Trucks boss Wolfgang Bernhard, the division is eyeing the number one spot as far as the trucks industry is concerned. The aim, said Bernhard, is to be at the top “in every way,” in a letter that was sent to the company’s staff, a statement made public via Bloomberg. At the moment, Daimler Trucks is still behind its main rivals Volvo and Scania from a profit standpoint. It posted a 5.5-percent profit margin in 2012, compared to Volvo’s 5.8 percent and Scania’s 14 percent. Before taking over the trucks division on April 1, Bernhard was the head of production and purchasing at Mercedes-Benz Cars. Daimler Trucks… Continue Reading »


Revenues of Daimler Trucks Increased In 2012

The rollercoaster ride in the truck market last year had little effect on the sales and revenue of Daimler Trucks as it posted good earnings in 2012. The market initially saw strong sales in the first half of 2012 before it dipped due to the sovereign debt problem in Europe and the reduced demand in North America. Reconstruction activities in Japan may have propped up the market at the start, but it gradually tapered off in the second half of 2012. Despite the obstacles, Daimler Trucks was able to increase revenues by 9 percent, particularly in the Asian and North American region. Although Western European sales declined in Western Europe… Continue Reading »


Retro Classics 2013: Mercedes-Benz to Showcase 14 Classic Construction Vehicles

Mercedes-Benz will be exhibiting 14 classic construction vehicles at the Retro Classics 2013 show, along with a trio of modern dump trucks and a couple of heavy-duty truck models. These trucks will be in the commercial vehicle section of the show, which will run from March 7 through 10 in Stuttgart, Germany. On hand will be the 5.0-tonne spur gear hub drive truck, which was made by Daimler starting in 1908 all the way through 1911. This 35-horsepower truck used the aforementioned drive, whereas Carl Benz was in favor of the chain drive. It embodies the slogan “trucks you can trust” that Gottlieb Daimler promised consumers back then. Also featured… Continue Reading »


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