Project One Renamed as the Mercedes-AMG One

Giancarlo Perlas September 28, 2018

Just when the name “Project One” had already stuck in our heads, Mercedes-AMG renamed its hypercar simply as “One”. So starting now, we will be referring to it as the “Mercedes-AMG One”.

We don’t know about you, but we found the “Project One” name to be very cool. So what was the reason for the change?

There’s not much explanation from Daimler yet about the name change. The parent of company of Mercedes just said that “The name stands for the highest automotive ambition: to bring Formula 1 hybrid technology to the road.”

It could be that “One” was what AMG had in mind after all this time. It might be the company’s way of distinguishing the production model from the concept form of their hypercar. It is also possible that they want to beat their competitors from the usage of the “One” name. The simplified name could have taken its inspiration from McLaren’s hypercar, which was simply called as the “P1”, too.

Let’s wait until the official debut of the Mercedes-AMG One to get more information about this matter. The One is scheduled to be showcased at the 2018 Paris Motor Show in October.

To further build hype for the coming of the One, Mercedes parked a show truck right on the grounds of their Munich branch. The trailer offers a mobile showroom titled “The Future of Driving Performance”. This provides an update of the development status of the AMG hypercar.

The show truck gives visitors a chance to experience the One hypercar’s cockpit as well.

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About Author

Giancarlo Perlas

Giancarlo Perlas is an economist by profession with a career spanning nearly two decades. His professional journey has seen him assume vital roles in various government and private organizations, particularly in the blockchain and cryptocurrency sectors. Alongside his civic and corporate pursuits is his love for cars, particularly those made by Mercedes-Benz. In 2012, he found himself with like-minded individuals within BenzInsider. From then on, he used the platform as a way to share his passion with the automotive community. Follow his Facebook page at, X (formerly Twitter) @giancarloperlas, and IG @benzinsider. View all posts by Giancarlo Perlas →

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