Mercedes-Benz is a brand renowned around the world for its sterling luxury reputation. It has become a symbol for quality, reliability, safety and luxury combined. Many Mercedes-Benz owners take great pride in driving and maintaining their precious cars, and many others dream of owning one in their lifetime as well.
But what is it really about this brand that it remains to fascinate car enthusiasts all over the world? And what are the perks of driving home a Merc? TyreCompare.com.au takes a look at the reasons why the brand continues to be successful in the luxury auto class.
1. Class Leading Safety
From its humble beginnings up to now, Mercedes-Benz has always been at the forefront of automotive safety innovation. Mercedes-Benz engineers pioneered different safety features still found on today’s vehicles, starting with the introduction of the crumple zone by Béla Barényi in the early 1950s. The company, together with Bosch, is also credited as the world’s first motor manufacturer to present the second generation anti-lock braking system in August 1978.
Mercedes-Benz’ commitment to passenger safety has culminated in an entire suite of safety systems, such as infrared cameras, lasers, and powerful radar and mechanical controlling computer programs. All their vehicles undergo extensive testing to comply with various safety standards of European, US, and Japanese legislation, as well as other demands of consumer safety organizations across the globe.
2. Unique Artistry Married with Innovative Engineering
A Mercedes-Benz isn’t just a car. It’s the product of unique artistry and innovative engineering, so every vehicle made by the company not only looks great, but also feels and sounds like nothing else on the road. From the moment you slide into the driver’s seat, up to the time you seize control of the steering wheel, you’re bound to experience the ultimate comfort and performance. This is because Mercedes-Benz treats every vehicle not as machines, but as something extraordinary that makes you feel.
The company is now offering a new generation of vehicle models that feature the same unparalleled performance, but deliver outstanding cost-efficiency. Numerous innovations, such as gasoline engine with direct injection, help reduce fuel consumption and CO2 emissions but without compromising performance.
4. High Resale Value
Mercedes-Benz isn’t for everyone. However, if you can afford the hefty price tag, you won’t have to worry about throwing your money away since Mercedes-Benz vehicles have always been known to command strong resale values. The G-Class, SL-Class and C-Class, for instance, consistently make the list of valuable used luxury cars because of their excellent build quality and reliability.
There’s no denying it. A Mercedes-Benz is the ultimate status symbol. Heads turn when it comes into view; it’s the car everybody wants to show off, and one that gets the best position at valet parking areas. Everything about it signals that this vehicle is extraordinary, from its premium upholstery, sleek styling, and awesome array of entertainment options—even down to their tires. So if you’re a person who seeks the finer things in life, then you can never go wrong with a Merc.