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Mercedes SLS by MEC Design in a Video – Angels Over Berlin

Set in an apocalyptic theme, the video shows the super car Mercedes-Benz SLS in Berlin with all the angels and demons hullabaloo.

The car features its huge lip, which was altered and tuned by MEC Design. The earth-shattering sound of the V8 engine is really something, as the tuner emphasize it and used it as a ‘soundtrack’.

The clip is directed by Daniel Michaelis, and produced by Format67.net.

The video narrated by Claudia Black is beautiful, worthy to be called a film in itself. Although made by a tuning company, we can say that it has great value, so go ahead and watch. The almost 2 minutes you’ll spend doing so will not be a waste.

Mercedes-Benz Headlines 2012 Mille Miglia

MM 16 05 12 050 1024x681 Mercedes Benz Headlines 2012 Mille Miglia

A group of 25 SLR. CLUB members, all with their precious SLR vehicles, took the road on May 16th to participate in the Mille Miglia in Rome, which covers a specified route starting from Brescia then Rome then back to the start to cover 1,000 miles (hence the name).

The Mille Miglia is a traditional Italian race from way back in 1927. It was held annually until 1957 and then resurfaced in 1977. This year’s race features a parade of classic cars, a field with a total of 382 competitors—including these 25 SLR owners—that will pass through Italy’s famed cities of Bologna, Florence, and Verona.

The SLR. CLUB contingent is comprised of the following cars: 3 Roadster 722 S, 5 SLR Coupes, 7 Roadsters, and 10 of the SLR Stirling Moss models. Daimler boss Dieter Zetsche sent off the SLR. CLUB, which is participating in the Mille Miglia for the 8th time in the club’s history.

Mercedes-Benz, in its capacity as the event sponsor, will also be participating. The Stuttgart works team has fielded a trio of classics that hearkens back to the heritage of the brand as well as to the automaker’s victories in this same event. There’s a Mercedes-Benz SS, a Mercedes-Benz SSK, and the W196S racing car that won the 1955 World Sportscar Championship season as well as the 1955 edition of the Mille Miglia in record time.

Check out images of the cars and of the event in the gallery.

DTM: Paffett Hopes for Good Results in Brands Hatch Return

paffett dtm 597x356 DTM: Paffett Hopes for Good Results in Brands Hatch Return

The next race in the 2012 Deutsche Tourenwagen Masters season is Brands Hatch, considered the home race for HWA Team’s Gary Paffett. Powered by his THOMAS SABO Mercedes AMG C-Coupe, Paffett is currently leading the Drivers’ championship and is looking for a good showing in the third race of the young DTM season.

“It’s great to be returning to Brands Hatch for my home race and to be showcasing DTM racing for the British fans,” said Paffett. “In the early stage of my career, I used to compete at Brands Hatch three or four times a year, so I have very fond memories of the circuit and the races there.”

Paffett also expressed excitement at the prospect of Jenson Button, driver for the Vodafone McLaren-Mercedes Formula One team, driving him around in the Mercedes-Benz race taxi.

Back to the upcoming race, Paffett recognized that Brands Hatch is “very demanding” and would pose a challenge to the competitors. “A single lap is very short, but we complete almost 100 of them, so it’s a tiring weekend. I aim to send the British fans home satisfied with a result that matches the first two races of the season.”

Surely, Paffett and the rest of HWA Team will do their best to extend their respective leads. We’ll keep you posted on the results of the action in Kent.

MBFS Continues to Innovate Through Mobile Channels

mbfs apps 597x368 MBFS Continues to Innovate Through Mobile Channels

According to Mercedes-Benz Financial Services, it gets an ample amount of online payment through their mobile channels. The secret lies in the early work done by MBFS to establish itself in the mobile arena, providing customers with mobile apps since 2009.

“We quickly recognized that mobile devices were a preferred channel for our customer base,” said MBFS Business to Consumer Marketing Manager Matt Wiethoff. “And we’ve tailored our account management offerings around these platforms.”

MBFS says that it received $14.1 million in the first quarter of 2012 alone, and that is more than twice the $6.5 million received over the same period in 2011. The company says that that figure accounts for over 10 percent of its total payments received through its online system.

Here’s another interesting tidbit: customer satisfaction index scores for these mobile payment methods are up around 6-7 points, which means MBFS is also constantly finding ways to improve its service even with the number of people who uses this channel increases steadily over time.

There’s a recent infographic showing people spend more time on apps than on the mobile web anyway, so MBFS is on the right track here. Kudos to them for providing stellar financial service that makes payments easier for Merc customers.

Mercedes-Benz to Sponsor Summer Fashion Extravaganza

fashiondestinationgroup Mercedes Benz to Sponsor Summer Fashion Extravaganza

The Mercedes-Benz of Laguna Niguel has signed on to be one of the sponsors for the Summer Fashion Extravaganza event organized by the Fashion Destination Group together with Working Wardrobes.

The event, which will be held on June 9, will feature a lot of festivities as well as personalities from the fashion industry. For its part, Mercedes-Benz will be showcasing some of its luxury car models—most likely straight from the Laguna Niguel dealership. After all, fashion is a luxurious endeavor, and Mercedes-Benz has been very active in this industry as evidenced by Mercedes-Benz Fashion Week.

Among the highlights of the event are the FDG designer showcase and the luxury fashion runway show hosted by E! host Catt Sadler. For the showcase, Trina Turk will be putting her works on display, a collection that is said to be inspired by everything LA as well as California.

Fashion Destination Group is an industry promotion group, while Working Wardrobes is an independent nonprofit organization that serves and helps people from a diverse set of backgrounds and life situations.

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