Presenting: The Mercedes-Benz 2020 Sales and Marketing Strategy
Mercedes-Benz has some of the most impressive dealerships around, and the German automaker even came out first in a customer satisfaction survey conducted in the US. However, the brand is aiming to take that experience to the next level with its Mercedes-Benz 2020 sales and marketing strategy. According to Mercedes-Benz, it is putting a premium not only in growing its product line, but also adapting to the ever-changing needs of customers. That’s why Dr. Joachim Schmidt, EVP of Sales and Marketing at Mercedes-Benz Cars, took point at the Mercedes-Benz Brand Laboratory near Stuttgart to present its sales and marketing strategy key points to outline the company’s new approaches. “The paths… Continue Reading »
