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Mercedes-Benz Brazil

Latest Mercedes-Benz News

New Brazil Facility for Mercedes-Benz Cars Announced

The Mercedes-Benz 2020 growth target is a lofty one, no matter the stature of the German automaker. However, with sustained growth so far this year and a number of initiatives already in place, reaching those goals is definitely possible. The latest move to achieve those targets involves a new Mercedes-Benz Cars plant in Brazil, which was just announced by Daimler. The new facility, which is slated to be built in Iracemápolis, a São Paulo municipality, will be a production ground for the next-gen models of the Mercedes-Benz GLA and the C-Class line. Units produced at the new plant are intended for sale within the local market. The announcement of the new… Continue Reading »

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Mercedes to Lay Off 1,500 Workers in Brazil

In order to compensate for reduced sales, Mercedes-Benz is slated to lay off 1,500 workers in its Sao Bernardo do Campo plant in Brazil, where it holds the second spot in terms of market share in the trucks and buses segment. That facility is the largest plant situated outside of Germany, but there was a need to cut back on production because of declining sales. Mercedes-Benz still holds 25.5 percent market share in the aforementioned segment, but according to furnished data, sales dropped by 28 percent in May’s first two weeks compared to the same period a year earlier. The workforce was simple too large for the company’s production needs…. Continue Reading »

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Mercedes do Brazil Reaches Its Milestone of 400,000 Buses Sold

Mercedes-Benz do Brasil has publicized that it has achieved a record of selling 400,000 buses in their country since the company started manufacturing in its Sao Bernardo do Campo plant in 1956. For many years, the company has been the leader with regards to internal sales, last September 2010, the company recorded a 53% market share. This important milestone was brought about by the O 500 RSD chassis. This vehicle, transported to Vicao Cometa, is one of the 123 chassis O 500 units bought by a client in 2010. According to Joachim Maier, sales vice-president of Mercedes-Benz do Brasil, “It is a pleasure to deliver the 400,000th bus to Viação… Continue Reading »

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