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Latest Mercedes-Benz News

Mercedes-Benz USA Creates Interactive Tool for Customizing the GLA

How do you want your Mercedes-Benz GLA to look? Mercedes-Benz USA proudly announced that customers can now decide ways on how to customize their GLA. Just following the world premiere of the SUV last month, MB USA launched through the Instagram photo-sharing platform an interactive app that would allow customers to personalize how their vehicles will appear. The tool offered through Instagram provides various ways the user to choose the color, grille, wheel, and roof of his or her Mercedes-Benz GLA. Notably, 11 colors can be chosen for the body of the car. Then, it provides three options for the wheel-design, two choices for the roof, and two themes for the grille. How to… Continue Reading »

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Video of Brabus-Tuned Mercedes G63 6×6 Cruising London

One way of getting your product or service noticed is by having a great advertising medium. By using the monstrous Mercedes G63 6×6 tuned up by Brabus, this is what Bob Forstner dealership is exactly doing in the streets of London. Two weeks ago, a video of a Brabus-tuned Mercedes G63 6×6 was featured in YouTube. In the video, the six-by-six is seen cruising the busy roads of London while functioning as a mobile billboard for Bob Forstner, a seller of Brabus-tuned automotives. Ironically, the beast of the highway is being filmed by a guy who is merely riding a bicycle. Check out the Brabus-enhanced Mercedes G63 6×6 as it goes around the block to promote its… Continue Reading »

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Sign Up to Receive Service Discount from Mercedes-Benz USA

Want to get as much as half off on your next vehicle maintenance or service transaction for your Mercedes-Benz? We got a tip that MB USA is giving out discount gift cards that are worth up to 50 percent off your next service. All you need to do is to enter your vehicle details at https://www.mbusa.com/mercedes/service_special/current and wait to receive the gift card. Apparently, as has been sounded off in the replies to this Slickdeals thread, the actual figure depends upon what type of vehicle one owns. For example, some got GCs worth $125 off on service costing $250 or more. Some got $50 off costs of $100 or more…. Continue Reading »

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MBUSA senior management appointments

Two people will be taking on major roles in Mercedes-Benz USA’s product management and fleet operations departments in lieu of a recent promotion in the company’s top management line. Effective immediately, outgoing Product Development General Manager Bernie Glaser is replaced by M. Bart Herring, who will be reporting directly to Glaser who has been promoted to Mercedes-Benz USA vice president for marketing. Herring will be taking charge of lifecycle and product management strategies to provide full support for the marketing and sales of Mercedes-Benz light trucks and passenger cars. He brings to the table over ten years of vast experience working for the company in various roles, most notably as… Continue Reading »

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MB USA Set To Launch smart TV Spots Next Week

After taking back the responsibilities for marketing, sales and distribution for smart cars, Mercedes-Benz USA is set to begin TV spots for the minicar brand. As early as next week, U.S. viewers will see smart commercials reappear, after a hiatus which started in 2007. The spots will include loan and lease enticements from MB’s financial arm. Steve Cannon, Mercedes’ vice president of marketing in the U.S., says that “Over the next 18 months, we will create a distinct Smart environment. But we will keep our cost structure low.” What this means is that the smart will be marketed regionally by concentrating on urban environment markets where minicars as commuters and… Continue Reading »

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Mercedes-Benz USA is 15th on “Fortune’s Top 100 Companies to Work For” List

Thanks to workers’ flexible work schedules, generous telecommuting terms, compressed workweeks and other perks and benefits, Mercedes-Benz USA was ranked 15th on the Fortune magazine Top 100 Best Companies to Work For list. The citation marks the company’s second straight year on the least, after it placed at 49th the year before. Aside from the perks stated above, employees also enjoy an on-site carwash and a gym that comes complete with not one but two personal trainers. “While each milestone is impactful, this particular one is especially rewarding because it is based on employee feedback,” said Merc USA President and CEO Ernst Lieb. “The company forged ahead as a unified… Continue Reading »

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MB USA earns 7th spot in top New Jersey employers award

Looking for some steady work in downtown Jersey? Try Mercedes-Benz USA. This division of Daimler AG’s premium car maker has been unanimously named as one of the best places to work in New Jersey – 7th to be exact – by NJBIZ magazine, Jersey’s mainstream source of business news all around the country. If you were Ernst Lieb, President and CEO of MB USA, you’d be happy too, especially since Mercedes-Benz has been able to hit all-time growths in the first quarter of this year despite the recent turmoil in the automotive industry. This award is by no means an easy feat. To earn it, a company has to have… Continue Reading »

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