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The Best Or Nothing

Latest Mercedes-Benz News

Night View Assist Turns a Dark Evening into Day

What makes Mercedes-Benz a really successful brand does not only lie on its ability to make innovations in its car, but it also lies in the skills of its people at advertising. Last December, the brand came up with a revolutionary promotional event to show people what its Night View Assist feature can do. Through the advertising agency FHV BBDO with BeamSystems the dark evening on the canal in Amsterdam was literally lit to effectively give a “Day at Night” effect. Making the Day at Night Promo According to the video, the technique involved taking pictures of the facade of buildings located along the canal during daytime. Then, it was… Continue Reading »

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Mercedes-Benz Releases Ads For Its Latest Mercedes-Benz S-Class

The 2014 Mercedes-Benz S-Class was released into the US market recently, and marking the event, the luxury car manufacturer released a pair of advertisements that expresses the aim of the company in providing consumers “the best or nothing,” according to the official website of Mercedes-Benz USA. The S-Class is considered as the benchmark innovator among luxury sedans. Aside from the latest accident avoidance technology in the market, it also provides occupants with the latest innovations in luxury. According to Mercedes-Benz USA vice president for marketing Bernie Glaser, the latest S-Class demonstrates the best of the luxury car manufacturing brand. The new S-Class pioneers the progress of Mercedes-Benz in terms of… Continue Reading »

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