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Latest Mercedes-Benz News

Mercedes-Benz Removes Airscarf in Its German Cars

Mercedes-Benz will have to disable the Airscarf feature of its cars sold in Germany. According to a source, the three-pointed star marque had to do the drastic move to prevent being penalized under the law. That’s because it so happened that the technology had already been patented by another party. Based on a court ruling, Mercedes is using a technology that was patented in 1996. Basically, Airscarf can be found in the convertible models of Mercedes like the SL, SLK, SLC, and the cabriolet versions of its sedans. It provides heating during cold weather via a vent in the seats that produces hot air around the neck area. Although Mercedes owns… Continue Reading »

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Multibeam LED Headlamps in Mercedes E-Class Get Red Dot Award

Mercedes-Benz recently received the Red Dot Design Award for its Multibeam LED headlamps, which come as standard equipment in the all-new E-Class models. The award is just another proof that Mercedes is a global trendsetter when it comes to its designs. According to Daimler, the Multibeam LED headlamps were among the 5,214 product entries submitted for judging in the “Red Dot Design Awards” of this year. It added that the entries came from 57 countries. The lighting technology of Mercedes stood out because of its innovative styling, aesthetic quality and trendsetting design. Basically, Red Dot is a group that recognizes the best in design and business. Its Red Dot Design Award is… Continue Reading »

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How the Turbo Technology of Mercedes F1 Came To Be

The introduction of the present engine regulations brought a lot of advantages for Mercedes AMG Petronas Formula One Team. The performance gains of the team allowed them to score back-to-back championships in both the Constructors and Drivers categories in 2014 to 2015. It also gave them numerous one-two finishes in races. As we have mentioned in our earlier report, the current hybrid V6 engine used by Mercedes F1 is not yet in its full potential. With more than 900 bhp in its output, the engine was at its 45 percent thermal efficiency as of last year. However, the video featured here indicates that Mercedes is targeting at least 50 percent efficiency… Continue Reading »

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Check Out the Mercedes-Benz E-Class Trailer

The Mercedes-Benz E-Class range has been very successful since its introduction. This year, the three-pointed star brand introduced another generation of the car to the delight of its fans. Currently, the E-Class is in its tenth generation, but it never ceases to amaze customers and enthusiasts alike due to its continuously evolving style, tech, safety and performance features. The 2017 Mercedes-Benz E-Class is sportier and more elegant than ever. Compared to its predecessor, it is longer by 65 millimeters in terms of wheelbase and 43 millimeters in length. The size of the car is already saloon proportions. Combine that with its amazing curves and lines making it truly a sight to behold. When… Continue Reading »

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A Look at the Mercedes-Benz E-Class Car-to-X Technology

As of the moment, the unveiling of the 2017 Mercedes-Benz E-Class at the Detroit Motor Show is getting everyone excited. That’s because aside from the sensual styling of the car and excellent choice of engine, it packs a lot of advanced technological features. One of them is the Car-to-X Communication function of the car. Basically, the Car-to-X technology is another step closer to the development of autonomous cars. It is a smart feature that allows the communication of vehicles. As we have mentioned earlier, it offers a fast reporting of traffic conditions using the infotainment system of the E-Class. However, it is not an entirely new technological breakthrough of Mercedes… Continue Reading »

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Mercedes-Benz Will Highlight Mercedes me, E-Class, IAA at CES 2016

Gone were the days when the Consumer Electronics Show only centered on computers, mobile devices, games, and electronic appliances. Now, it is becoming a hub for automakers to showcase the advanced features of their cars. This year, Mercedes-Benz will once again be one of the focus of the event. The three-pointed star brand will present Mercedes me, under the motto “It’s all about me.” According to Daimler, the Mercedes exhibition stand at CES 2016 will offer visitors a way to immerse themselves in the individual world of Mercedes me. It will allow them to see how the various digital lifestyles of people today are integrated with the future intelligent cars of the… Continue Reading »

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A Closer Look at MBUSA’s “Driven to Delight” Strategy

At present, only a few companies compare to Mercedes-Benz when it comes to innovation, marketing genius, and overall brand strength. However, in 2011, prospective Mercedes-Benz buyers and vehicle owners were all too frequently having dealership experiences that were in need of an overhaul! Most world-class customer experience brands (Zappos, The Ritz-Carlton Hotel Company, Starbucks, etc.) started with service excellence at their core.  On the other hand, Mercedes-Benz was built on exceptional products. In the United States during the said year, there was a shift in priorities by a new leadership team. These leaders set a course to not only be the best customer experience provider in the automotive sector but… Continue Reading »

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