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Dr. Dieter Zetsche

Latest Mercedes-Benz News

No More Subcompact Models for Mercedes-Benz

The introduction of Mercedes-Benz of its compact models has gained it a lot of profit. Particularly, the launching of the German automaker’s CLA-Class in the U.S. was instrumental in catapulting its status as the number-one  luxury car brand in the region. So far, the CLA is considered by the company as its “best launch” in over 20 years. Due to the huge success of the Mercedes-Benz CLA models, the German company’s plant in Kecksmet, Hungary even added a third shift to answer to the overwhelming demand of its compact segment. These series of events led some to speculate that Mercedes-Benz might be considering a subcompact model that will compete with Audi’s… Continue Reading »

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Mercedes Concept Coupe SUV Revealed in Beijing Motor Show

Following the explosive one-two victory of Mercedes AMG Petronas in the Formula One Chinese Grand Prix held in Shanghai, Mercedes-Benz dropped another bombshell in Beijing, the capital of the People’s Republic of China. The treat came in the form of the Mercedes Concept Coupe SUV. The concept vehicle may no longer be a surprise to many because Dr. Dieter Zetsche of Daimler has been teasing the Mercedes Concept Coupe SUV more than a week ahead of the 2014 Beijing Motor Show. According to industry experts and reports, the Concept SUV will be Mercedes’ long-awaited answer to the BMW X6 series. The intention of Mercedes to go head-to-head with the X6 was… Continue Reading »

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Concept Coupe SUV Revealed by Daimler CEO

Daimler CEO Dr. Dieter Zetsche revealed yesterday that Mercedes-Benz would be presenting a new concept vehicle at the upcoming Beijing Motor Show. In a few weeks, the prestigious brand of Daimler will unveil its Concept Coupe SUV. This will provide everyone a preview of what they can expect from the new MLC-Class of the brand. Rumors about the Mercedes Concept Coupe SUV have been circulating online since last year. However, the project was only recently confirmed. According to AutoBlog, the new SUV will adopt the platform of the ML model. Thus, it will be produced in Tuscaloosa, Alabama, USA alongside the other M-Class variants. Although Daimler did not reveal a… Continue Reading »

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Aston Martin Planning to Make Luxury SUVs Using Mercedes Platform

There have been rumors circulating around the Internet that the collaboration of Aston Martin with Daimler will not only benefit the British brand’s supercars. According to Reuters, citing a report from Financial Times, discussions between Aston Martin and Mercedes have been taking place for a possible development of an Aston Martin luxury SUV, which will probably carry a Mercedes platform. The source said that the first luxury SUV of the British supercar brand might hit showrooms within three to four years. Aston Martin Denies Rumors An Aston Martin spokeswoman denied such plans though. “We do not currently have a plan to add an SUV to the model line-up,” she said… Continue Reading »

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Aston Martin Will Likely Use the MSA Platform of Mercedes

Last week, some blogs have been fueling rumors about the planned acquisition by Daimler of Aston Martin. However, as mentioned by Dr. Dieter Zetsche, the partnership of Daimler and Aston Martin will only be limited to architecture and technology sharing. He expressly stated that his company will never interfere with the operations and marketing of the supercar brand in any way. According to a report in CarBuzz, among the things that Mercedes and Aston Martin cars will share in terms of architecture is the MSA platform. The modular sports car or MSA platform is a product of Mercedes-Benz. It is currently being developed for its next-generation SLK and SL sports cars,… Continue Reading »

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Software Wars Have Reached Cars

The connectivity of vehicles with mobile devices and the Internet are crucial to their survival in the market. This statement came from Daimler boss Dr. Dieter Zetsche during his interview with Reuters after Mercedes revealed that Apple’s new iOS for car system called the “CarPlay” will be integrated with its upcoming vehicles. Daimler also confirmed that they will be offering compatibility to devices running the Android platform-based on the source. This is definitely an indication that the speculations about its Projected Mode project with Google are real. Going back to the report, Dr.Zetsche set as an example the iPod to illustrate his point. He explained that the device was not… Continue Reading »

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Mercedes Me Announced Before 2014 Geneva Motor Show

As we eagerly await for more news about Mercedes-Benz in the 2014 Geneva Auto Show, we would like to inform customers and fans of the brand alike that it just announced a new customer service program called “Mercedes Me”. According to the Australian car portal Motoring.com.au, the five-pillar arrangement offered by Mercedes Me covers all the aspects of vehicle ownership. That includes purchasing, servicing and financing. It also allows access to several mobility services like car rental, taxi hire and even bicycle loan. During the pre-motor show event of Daimler, Dr. Dieter Zetsche stated that Mercedes Me aims to align the sales and marketing of the Mercedes-Benz brand closer to… Continue Reading »

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