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Dieter Zetsche

Latest Mercedes-Benz News

Who Will Be the Next Daimler CEO?

With the recent announcement that Dietmar Exler will succeed Stephen Cannon as the CEO and president of Mercedes-Benz USA, many are also awaiting the news about the potential inheritor of the position held by Daimler boss Dr. Dieter Zetsche. According to an article from Auto Evolution, citing the German publication Manager-Magazin as source, the most likely person who will take over the throne of Zetsche is Ola Kaellenius. Based on the report, Zetsche is already 62 years old. The Daimler supremo’s contract will run up to the end of 2016. In a prior interview of Zetsche with Germany-based Bunte, he said he was open to the idea about a woman replacing him. However, Dr…. Continue Reading »

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Daimler CEO Dieter Zetsche Prefers Woman To Replace Him

Daimler CEO Dieter Zetsche is set to step down at the end of next year and he expressed his preference for a woman to replace him in the German luxury vehicle manufacturer, as shown on a report from autoevolution.com. The 62-year-old executive made the revelation in an interview with Bunte, a German magazine whose main market are females. He said it would be “fantastic if it works out.” The only female in the upper echelons of Daimler was Dr. Christine Hohmann-Dennhardt, but the Volkswagen Group hired her for the same position she holds at Daimler. She will start on her new job at Volkswagen on January 1, 2016. With the… Continue Reading »

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Should Mercedes-Benz Be Worried About the Apple Car?

Quoting the statement of Dr. Dieter Zetsche at the Frankfurt Motor Show, he commented, “We do not plan to become the Foxconn of Apple.” These words of the Daimler boss were in response to the questions raised by the press of whether Mercedes-Benz will be making the platform of Apple’s heavily-rumored electric self-driving car. Despite not having a prototype car in the international car show, tech giants Apple and Google became the center of attention when it came to self-driving and electric cars, according to New York Times. The report claimed the mere knowledge that Apple had aggressively employed several hundred people to work in car designs has been putting big automakers on the edge… Continue Reading »

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Mercedes-Benz Coupe Planned as Answer to the Audi TT and BMW 2 Series

Mercedes-Benz is setting its sights on the Audi TT and BMW 2 Series. According to UK’s AutoCar, the three-pointed star brand is planning to release an entry-level coupe that would be its answer to the said model from its rival. Citing sources within the company, the report claimed the new Mercedes-Benz coupe will replace the A-Class in 2019. It will carry a two-door design, and it will be based on the second-generation MFA platform of Mercedes. Most of the styling features of the car will be lifted from the Mercedes-AMG GT. Then, the concept is planned to make use of a 2+2 layout, but with more room than the A-Class. The boot… Continue Reading »

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A Video Featuring the Master Service Technicians of Mercedes-Benz

Since its inception, Mercedes-Benz has etched itself in history as the leading automotive brand in the world. In terms of performance, safety, style, reliability, technology, and other factors, the three-pointed star brand consistently stood against competition. It is the reason why it has withstood the test of time, garnered numerous awards, gained outstanding sales continuously, and its marque became synonymous with high-quality products and services over the years. Sure we have personalities like Karl Benz and Gottlieb Daimler all the way to Dr. Dieter Zetsche who steered the helm of the company into what it is today. We also have Juan Manuel Fangio in the past going to Lewis Hamilton… Continue Reading »

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Is Daimler Planning to Run Aston Martin

Will Daimler increase its stake with Aston Martin? Is the multinational corporation interested in running the supercar brand? These questions have been thrown a lot since news about the parent of Mercedes-Benz acquiring a share in the British automaker broke out. Aston Martin would surely get the leverage it needs in the market with a big name such as Daimler running it, or with the big German company pouring more cash to the brand. Sadly for the British carmaker, Dr. Dieter Zetsche vehemently denied such speculations. Dr. Zetsche has been saying over and over again that his company is not interested in running Aston Martin. He explained that their relationship would… Continue Reading »

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Team Orders for Mercedes Coming Soon

There are reports right now saying that Mercedes AMG Petronas is planning to implement team orders in the following races this season. Of course, this matter did not sit well with a lot of Formula One fans. In the beginning of August, Grandprix.com posted an article about an interview with Dr. Dieter Zetsche, wherein the Daimler boss clarified that there would be no team orders for their F1 drivers, unless they are facing an emergency situation. He did not explain though what they consider to be an “emergency situation.” However, he said he expects his drivers to avoid impeding each other with varying strategies. For instance, when going for two… Continue Reading »

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