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Category Archives: Technology

Latest Mercedes-Benz News

Mercedes-Benz Will Highlight Mercedes me, E-Class, IAA at CES 2016

Gone were the days when the Consumer Electronics Show only centered on computers, mobile devices, games, and electronic appliances. Now, it is becoming a hub for automakers to showcase the advanced features of their cars. This year, Mercedes-Benz will once again be one of the focus of the event. The three-pointed star brand will present Mercedes me, under the motto “It’s all about me.” According to Daimler, the Mercedes exhibition stand at CES 2016 will offer visitors a way to immerse themselves in the individual world of Mercedes me. It will allow them to see how the various digital lifestyles of people today are integrated with the future intelligent cars of the… Continue Reading »

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New Video Teaser for the Mercedes-Benz E-Class Revealed

The video teaser for the 2017 Mercedes-Benz E-Class is officially out. The 27-second clip was released just a day after Mercedes revealed its sketch for the car which can be seen below. The sketch basically shows what we can expect from the exterior of the E-Class like its contours, lines, grille, hood, front bumper, lip spoiler, wheels and arches. Many similarities with the C-Class can be seen here. As for the new trailer, it highlights the more advanced multibeam LED headlamps of the car, which is one of the many tech that will debut in the Mercedes brand through the E-Class. According to sources, the new multibeam system has 84 individually-operated LEDs. These offer a… Continue Reading »

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Strange-Looking Mercedes-Benz Royale 600 Seen Somewhere In California

Coach-built vehicles are considered as among the most exclusive niche markets in the world. These vehicles typically aim at providing an exceptionally luxurious product to customers. However, there are also some instances when something goes wrong. One such example is the Mercedes-Benz Royale 600, which was shown on a report from carscoops.com. The luxury vehicle was supposedly seen somewhere in California. Galpin Auto Sports was the original poster of the vehicle through the Facebook page of the company. While the vehicle appears to be neatly assembled, it may have taken its inspiration from the Mercedes-Benz S-Class W111 and the W112. It is essentially a redesigned version of the iconic models…. Continue Reading »

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2016 Mercedes-Benz GLA Gets Infotainment System Upgrade

A new press release by Mercedes-Benz USA revealed that the 2016 GLA received some updates in its interior. According to the company, the upgrades center on the infomatic system of the compact SUV. One of the key changes in the GLA’s interior lie in its display. The former 5.8-inch unit has been replaced with a 7-inch display. That comes with the addition of a new media interface, better quality of HD Voice for compatible devices, and a pre-wiring for the Garmin Map Pilot navigation system. Furthermore, the brand will be offering several options for customers that will surely give them added convenience. Among the mentioned additions are the Keyless Start, Keyless-Go… Continue Reading »

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A Closer Look at MBUSA’s “Driven to Delight” Strategy

At present, only a few companies compare to Mercedes-Benz when it comes to innovation, marketing genius, and overall brand strength. However, in 2011, prospective Mercedes-Benz buyers and vehicle owners were all too frequently having dealership experiences that were in need of an overhaul! Most world-class customer experience brands (Zappos, The Ritz-Carlton Hotel Company, Starbucks, etc.) started with service excellence at their core.  On the other hand, Mercedes-Benz was built on exceptional products. In the United States during the said year, there was a shift in priorities by a new leadership team. These leaders set a course to not only be the best customer experience provider in the automotive sector but… Continue Reading »

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Mercedes-Benz mbrace: The Back Story

Leveraging off of breakthroughs in telematics (an interdisciplinary field that includes telecommunications, road safety, electrical engineering, and computer science), Mercedes-Benz vehicles allow for communication beyond a simple “mayday” or emergency response button, including a suite of products that delivers true concierge service. While some Mercedes-Benz vehicles were equipped with mbrace technology (safety, security, and travel assistance) as far back as 2009, upgrades were introduced in model year 2013 to deploy a new generation of technology and ensure that every Mercedes-Benz vehicle would have mbrace as a complimentary feature for the first six months of ownership. Providing Customers a Sense of Security In its most basic form, mbrace provides customers with… Continue Reading »

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Apple CarPlay Will Be Released for Select Mercedes-Benz Models

Mercedes-Benz is preparing to release Apple CarPlay. That information is based on an internal document shared by C450 AMG blog. However, the new feature will only be available for some of the brands existing models. Among the products that were mentioned to get the tech are select models of the CLA, GLA, B-Class, E-Class, GLE (standard SUV and coupe variants) and CLS all bearing the 2016 model year. For those interested to get CarPlay in their Mercedes, there are two ways they can have it. One is having it installed starting at $350. It will be a standalone package called Code 868 Smartphone Integration Package. The other offers it as part of… Continue Reading »

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