This year, the Mercedes-Benz Superdome in New Orleans, Louisiana hosted the Super Bowl in what is considered to be a huge win and win situation for the famous automobile company. This is because they were able to showcase the brand in different media and they were able to gain the much needed exposure for their products.
Based on sports news insiders, the Mercedes-Benz branded stadium is looking to host another spectacle next year and that is WWE’s 30th Wrestlemania.
The Wrestlemania is an annual sports entertainment event produced by WWE or World Wrestling Entertainment, Inc. The event, which is usually held during the late weeks of March or early weeks of April, is the highlight and the main attraction of the show during the season. It is their version of the Super Bowl where all the much awaited storyline feuds among its superstars are settled and where the major championship matches are held.
Considering the status of the company as the largest professional wrestling promotion to date, the Mercedes-Benz brand could be in the main spotlight again in the worldwide media. This will also provide them another effective way promoting their products to a new group of viewers.
Reports say that although the deal is not yet final, the management of WWE is strongly considering the venue due to a tax credit offered by the city.