smart Launches Spring Accessories Collection

Emmanuel P April 6, 2011

smart, for lack of a new design, has been bringing out special editions of its admittedly cute and chic car to sustain interest and sales in their urban commuter. Now, as part of its lifestyle offerings, smart’s accessories arm has come out with a spring collection. According to a company statement, “Modern cuts and elaborate details along with special prints lend the textiles a special flair. The logo of the smart lifestyle brand has been artistically incorporated into many of the accessories as an expression of a vivid urban lifestyle. This reflects the philosophy of the successful smart fortwo – the trendsetter for urban mobility: joie de vivre in tune with well considered ecology.”

The smart Collection features hoodies for men and women, new polos, windbreakers, a bowling bag and a special beach volleyball rucksack designed in conjunction with Deuter. Also offered are caps and shirts, sleeves for your notebook and iPhone, writing implements, ice cube makers in smart design and smart keyrings. Even babies get their chance at a smart statement with baby bodysuits and bibs.

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