Mercedes-Benz Sales Increases 17 Percent in July

Michael C. August 7, 2010

This July 2010 has yet proved to be another achievement for the German carmaker Mercedes-Benz, who recorded a 17 percent rise in sales, or a total of 97,700 units sold. This is the ninth successive month in which Mercedes records a double-digit upsurge in sales. This means that since the start of 2010, the overall number of new Mercedes vehicles have resulted to 654,400 units sold, a boost of 16 percent in contrast to the same time frame last 2009.

Based on Mercedes-Benz Cars Sales and Marketing vice president, Joachim Schmidt, the company’s sales figures maintain its rise followed by the flourishing first half of the year, the second half has now started and also started successfully with an above average growth rate. The upsurge in sales was driven by the Chinese market in July, the same which for several months now drags, percentage wise, practically the whole German auto industry to new heights. July was the German carmaker’s finest month in China, having a total of 14,600 passenger vehicles being up in the market here representing a 205 percent increase.

From the volume perspective, Western Europe is responsible for over half of the new Mercedes vehicles that are up in the market, or a total of 47,100 units. The top selling units remain to be the E and S Class, having 19,200 and 5,500 units respectively being sold. The sales of smart though is slowly decreasing, having a 20 percent decline to 8,400 vehicles. Added by Schmidt, starting this fall, a line of appealing new models will come together with the E and S-Class to provide them with extra momentum. The latest generation of the R-Class, for example, has gotten an excellent customer feedback, and the fully updated CL will preferably supplement their lineup in the luxury section.

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